Rivanda Imóveis is a local real state company from Brazil based in the midst of São Paulo’s historical setting. It has the privilege of being surrounded by colonial housings and centenary coffee plantations.
It is impossible to think about the real state business without remembering the houses from the region, so our inspiration was clear from the beginning. However, the client was looking for a different approach. Most of the real state brands use the same graphic elements in their logos, such as houses or buildings. To stand out from the crowd, we decided to use a colonial window as the main point of our logo design. Referencing the elegance and warmth from the local buildings, we opted to use serif typography, earthy tones, and the color green as our common element – also used in the business card layout. The result is a timeless look that brings a familiar and intimate feeling to the customers.