TaskHero

Simplifying task management for freelancers and small business owners.

About

From day-to-day planning to long-term project tracking, TaskHero gives freelancers and small business owners the structure they need to stay focused and in control—without the clutter of overly complex tools.

The Challenge

How can we design a task management tool that’s powerful enough for business use, but still simple and intuitive for individuals? Small businesses need a single intuitive platform to manage their work load without steep learning curves.

Key Objectives

Create an intuitive,
easy-to-learn interface

Support task management
for different teamspaces

Design modular features
tailored to key user types

Development & Research

I created user personas based on common task management needs across different industries. These personas helped prioritize features and inform UX decisions throughout the project.

#Persona 01

Office Manager

Mid-Size Law Firm

Sue is the office’s central point, ensuring all deadlines are met and clients have a smooth experience with their lawyers. 

#Persona 02

Marketing Manager

Small Marketing Agency

Dan leads a one-man Marketing department and collaborates closely with different projects & teams.

#Persona 03

Business Owner

Local Coffee Shop

Thomas runs two local coffee shops, focusing on day-to-day admin tasks and managing a growing employee team.

User Flow:

I structured the platform around three core layers—Productivity, Business, and Collaboration—which guided the feature set and overall user flow. This approach helped organize the interface while supporting different user needs.

Making Task Management Clear and Customizable

When designing the wireframes, I focused on creating a clear and action-oriented layout that would support daily task management without overwhelming the user.

A homepage/dashboard with quick access to projects, upcoming deadlines, and team status

Smart filters and tags for sorting tasks by project, location, or role

Clear paths to create tasks, assign roles, track progress, and attach documents or comments"